Step III - Fatto A Mano
With the design complete and the sourcing of our leather secured, the next vital step in producing the collection was finding the workshop.
This was so important to us that Modena, home of Ferrari, Maserati, balsamic vinegar and the town in which our workshop is located, gave its name to the whole collection.
The people who handmade The Modena Collection could be considered more than artisans. Indeed, they work in the only workshop in the city to have been designated an ‘Artistic’ (rather than just production) enterprise by the Chamber of Commerce.
Annalisa, the daughter of the founder, is modest though. She describes the workshop’s goal as to allow more people to touch and experience real Italian luxury: “that’s the only way we’ll survive”.
Most items from the Modena Collection are touched by half a dozen hands before they leave the workshop, constantly checking, adding to, improving and finishing the work. The only automation in the shop is traditionally handled.
This attitude is reflected in many of the processes at the workshop - luxury for these artisans doesn’t just mean the best design and materials, but also the most careful and considered craftsmanship.
We’re proud to add this team to our growing group of artisans across the UK, France and Italy.
You can follow daily posts from Modena (and our other teams in the UK and France) on our Instagram feed.